Online store costs can add up quickly when you’re launching a new business. There are many factors to consider when calculating the cost of an ecommerce website, and some costs will vary depending on whether you choose an ecommerce web builder or work with a web development company.
The price of an ecommerce platform will depend on the features, customization options, and automation services you need for your site. Generally speaking, a self-hosted ecommerce platform will run between $80-$730 per month. This includes the price of a domain name, hosting service, and automated tools such as site backups.
A professional ecommerce website will typically cost more than an entry-level DIY solution, but the added benefits can be significant. You’ll also have to invest in a marketing budget to drive traffic and sales to your site.
Shipping costs can be a major factor when running an online store. A high shipping cost-to-sales ratio can turn shoppers off and decrease conversions. To keep your ratio low, you may need to adjust your pricing or offer free shipping options.
Returns are another common expense that can add up. To minimize these costs, you’ll need to create an intentional return policy and communicate it to your customers. Adding return shipping to your product prices or offering free return shipping on all purchases will help you avoid surprise fees and increase customer loyalty. If you choose to include shipping in your products’ prices, consider implementing a minimum purchase amount to qualify for free shipping. Разходи за онлайн магазин